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Health

As a total healthcare enterprise, the Otsuka group of companies creates innovative products and seeks ways to maintain and promote better health for all.

Communicating Health Information

To help people improve their health and quality of life, the Otsuka group provides health information to patients and their families, medical practitioners, and school children.

Health Information Online

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Taiho Pharmaceutical: SURVIVORSHIP.jp website (In Japanese only)

Otsuka group companies are involved in awareness-building activities to promote proper understanding of cancer and other diseases. Taiho Pharmaceutical shares information on a wide range of diseases and illnesses, including cancer, allergies, and lifestyle-related diseases. In 2007, Taiho Pharmaceutical launched SURVIVORSHIP.jp, a website based on joint research with the Shizuoka Cancer Center. To address the concerns of cancer survivors and their families, this website provides cancer patients with inspiration to overcome the challenges of life. The sections of the website that cover anticancer agents, radiation therapy, and diet proved so popular that the company developed a free smartphone app. (Click here for Taiho Pharmaceutical website Health and Illness page (in Japanese only.))
The Health and Illness page of the Otsuka Pharmaceutical website presents information on illness and health issues in a manner that is easy for the layperson to follow. (Click here for Otsuka Pharmaceutical website Health & Illness page.)

 
Otsuka Pharmaceutical, Taiho Pharmaceutical

My First Water Project

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Otsuka Foods has been running the My First Water Project, which aims to disseminate information about safe and healthy water, since 2012. This program is based on the premise that parents are responsible for making choices about water until their children are old enough to make their own decisions. In 2016, the company continued to work with Bean Stalk Snow Co., Ltd. to distribute samples of CRYSTAL GEYSER to 300,000 expectant and nursing mothers across Japan. Employees participated in training sessions on bottle feeding to show mothers how soft water with fewer minerals is suited for infant formula.
Otsuka Foods

Otsuka Health Comic Library

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Otsuka Health Comic Library

The Otsuka group has been publishing the Otsuka Health Comic Library since 1989 as part of its efforts to contribute to better children’s health. A new volume is issued each year, and these comics have been donated to elementary and special needs schools throughout Japan. They are used in classes and student committee activities as a tool for teaching children about health in a fun way. A total of 27 volumes with 264 stories in all have been created, and 77 of these are available on the company’s website. In collaboration with the Japan Society of School Health, Otsuka Holdings has held health education workshops for elementary school nurses and other school officials since 2015 to promote health education using the Otsuka Health Comic Library.

Click here for more information on the Otsuka Health Comic Library.(In Japanese only)
Otsuka group

20 – TWENTY

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20 – TWENTY

Taiho Pharmaceutical provides support for the National Cancer Center Hospital’s  Orange Clover activities. This project is designed to help patients undergoing medical treatment to live full and active lives. Receiving the supervision of the program, Taiho Pharmaceutical distributed its 20—TWENTY booklet in 2016. The booklet was compiled for cancer patients in the AYA generation (adolescents and young adults), their families, friends, and others close to them.
The booklet does not just focus exclusively on issues of external appearance (skincare tips, information on wigs, etc.), but also addresses topics related to overcoming obstacles in daily life, dealing with negative emotions, and developing a positive attitude. The company distributes these to healthcare professionals in the hope that they will help patients undergoing cancer treatment deal with the issues they face. Taiho Pharmaceutical is committed to doing all it can to support patients through the nurses and other healthcare professionals who work with them.
Taiho Pharmaceutical

Raising Awareness about Illness

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Otsuka Pharmaceutical: Schizophrenia Forum

Since 2009, Otsuka Pharmaceutical has provided support for forums on schizophrenia held each year in two cities in Japan. In 2016, the forums were held in Matsuyama and Shizuoka. Nearly 15,000 individuals have attended the 17 forums held in 14 cities so far.
Aiming to convey to the general public the importance of acknowledging schizophrenia as the first step to recovery, Otsuka Pharmaceutical joined Silver Ribbon Japan to organize a photo exhibition entitled Facing it Begins the Change on October 10, World Mental Health Day. The exhibition has been held twice, welcoming a total of 2,000 visitors and bringing hope that awareness and attitudes toward the mentally ill can change. These activities have been recognized by the international advertising awards Clio and Cannes Lions.
Additionally, US-based Avanir Pharmaceuticals created a documentary film to raise awareness of pseudobulbar affect (PBA) and, in collaboration with the Brain Injury Association of America, has screened the film to healthcare professionals, support groups, and reporters, as well as during the American Psychiatric Association annual meeting.

Click here for more information on the PBA documentary.
Otsuka Pharmaceutical
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Global Initiatives for Public Health

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Medical Food Research from a Global Perspective

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Support Ranging from IV Solutions to Eating Solid Food

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Building Awareness of Prevention of Heat Disorders

Ever since the launch of POCARI SWEAT, Otsuka Pharmaceutical has been advoc...

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Raising Awareness of Women’s Health

The average lifespan in Japan, which is over 80 years old for both men and ...

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Supporting the Pink Ribbon Campaign

Taiho Pharmaceutical supports the Pink Ribbon campaign, a worldwide effort ...

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Communicating Health Information
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Health Information Online

Otsuka group companies are involved in awareness-building activities to pro...

Health
Communicating Health Information
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My First Water Project

Otsuka Foods has been running the My First Water Project, which aims to dis...

Health
Communicating Health Information
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Otsuka Health Comic Library

The Otsuka group has been publishing the Otsuka Health Comic Library since ...

Health
Communicating Health Information
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20 – TWENTY

Taiho Pharmaceutical provides support for the National Cancer Center Hospit...

Health
Communicating Health Information
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Raising Awareness about Illness

Since 2009, Otsuka Pharmaceutical has provided support for forums on schizo...